Let me start by saying that this post contains content that is very graphic and disturbing.

(Rating: No Children Under 17).  I apologize for passing on the brutal images that have been created by others, but this is a subject that absolutely enrages me as a professional scientist and human being.  Science is about advancing what we know, researching, and always looking out into the future.  It is not about scaring people into submission; most importantly scientific findings should never be used to attack our children’s sense of safety.

There is a responsible way to teach kids about how the world we live is affected by people. But the past few weeks have shown a dark and disturbing side of how some people are using scientific studies to create propaganda to scare our children.

WARNING – the following images and videos are from actual PR campaigns promoting climate change action aimed at children…sadly these advertisements and promotional campaigns are real.



I don’t think anyone was hurt in the production process, but anyone who has viewed this can’t help but be disturbed. Why would we ever have our children live in fear–this has got to be one of the worst PR campaigns ever.  (Note to PR firm – you tried hard to pull this video off the internet but you should have known better – once on the internet always on the internet.)

And the poster below, is it really necessary to make a point?  This is a promotional poster from Act-Responsible.org – wow – that’s Ironic as I think this is grossly irresponsible!   (Note to PR Firm –stay away from our kids!)



Webster’s or Wikipedia defines Science (from the Latin scientia, meaning "knowledge") is an enterprise that builds and organizes knowledge in the form of testable explanations and predictions about the natural world.  

Children have a natural desire to discover things, how things work and that should be fostered in a positive manner. Science is about discovery, testing and retesting, proving and disproving to ultimately make the world a better place.  It should never be used as a prop in a militant PR tactic to control us.

I ask that you protect yourselves and your children from those who would want you to be scared of what science tells us. Instead know that while scientists may not always uncover news we want to hear, we’ll never stop searching for the ways to make the world we live in now and in the future a better place.

I pledge to never to accept a condition as uncontainable. I will research, analyze, and re-analyze tirelessly side by side with my fellow scientists to share what I have found so it can be used to make the world better.  I will not use half-truths or incomplete research to spread public mayhem just to get my name in the papers.  I am a scientist.