February 2020 Newsletter: La Nina Is Coming: Is Your Business Ready?

Winter 2019-2020 is almost in the history books and it certainly set some records. Meteorological Winter is defined as 1 December to 29 February, and that period has been warm, wet but not very snowy for the U.S. as a whole. Here are the trends based on 260 cities across the U.S. representing over 80% of the population.
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What's the Best Way to Forecast Retail Sales? Weather vs. Sales Data

To predict next year's retail sales, you need to understand the variables that move the market. Especially the biggest of all: Weather.
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5 Ways Retailers Use Long-Range Weather Forecasting

Retailers use long-range weather forecasting to plan their operations around the weather. Here are the top five areas it makes a difference.
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Weather Trends November Newsletter: Q3 Recap and Q4 Sales Forecasts

The volatile weather in final quarters of the year can bring challenges for businesses. From the delayed fall season in Q3 to the tough cold spell in early Q4, weather has made it difficult to predict your sales while closing out the year. We've developed a long-range statistics-based forecasting model to help businesses do better business in any weather. Here's a recap of Q3 sales trends and our Q4 sales and weather forecasts to help you close the year out strong.
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Long-Range Weather Forecasting: Statistics-Based vs Physics-Based

Statistics-based long-range weather forecasting can provide accurate predictions and business intelligence. Here's how it differs from meteorology
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